{"id":25133,"date":"2023-05-01T00:00:36","date_gmt":"2023-05-01T00:00:36","guid":{"rendered":"https:\/\/bussellischerer.com\/portfolio_page\/asm-merano-headquarters\/"},"modified":"2023-11-20T16:50:35","modified_gmt":"2023-11-20T16:50:35","slug":"asm-meran-headquarters","status":"publish","type":"portfolio_page","link":"https:\/\/bussellischerer.com\/en\/portfolio_page\/asm-meran-headquarters\/","title":{"rendered":"ASM Meran Headquarters"},"content":{"rendered":"\t\t
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ASM Meran Headquarters<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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Innovation & Regeneration<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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\u00a0 \u00a0 \u00a0 \u00a0 ioArch<\/a><\/p>

\u00a0 \u00a0 \u00a0 \u00a0 Modulo<\/a><\/p>

\u00a0 \u00a0 \u00a0 \u00a0 Archiportale<\/a><\/p>

\u00a0 \u00a0 \u00a0 \u00a0 <\/a>Office Layout<\/a><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Ex-warehouse to contemporary HQ. The new ASM Merano headquarters is an adaptive reuse project favouring inclusivity.<\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Adaptive reuse<\/strong><\/h3>

Just outside Meran, a stone’s throw from the historic hippodrome, the new headquarters of the Azienda Servizi Municipalizzati di Merano S.p.A. has sprung up. This adaptive reuse project involves the transformation of a former warehouse into an open and flexible corporate headquarters. A workplace creating opportunities for interrelations \u2013 especially in the wake of the post-pandemic order \u2013 abandoning the classic open workspace, reimagined as an inclusive, modular space.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Year<\/h4>

2022<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Location<\/h4>

Meran<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Client<\/h4>

Azienda Servizi Municipalizzati di Merano SpA<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Surface area<\/h4>

1.800 m2<\/sup><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Total volume<\/h4>

8.000 m3<\/sup><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Floors<\/h4>

2<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Photography<\/h4>

Davide Perbellini<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Video<\/h4>\n

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Natural light and transparency<\/b><\/span><\/span><\/h3>

Covering a large area distributed across two floors, the building with its <\/span>fully glazed <\/span>facade<\/span> overlooks the<\/span> racecourse enabling the administrative offices and communal interiors to receive sufficient natural light throughout the day. The visual transparency created by the large external windows is also replicated on the inside, ensuring that every ambience enjoys maximum openness and luminosity.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Industrial character<\/b><\/span><\/span><\/span><\/h3>

In this adaptive reuse project, the interior design retains some of the distinctive features that characterised its previous function. This can be seen as a nod to the pre-existing structure which, at least internally, retains the industrial charm typical of artisanal buildings. To counteract the hard effect due to the chiselled finish of the rough pillars as well as the concrete walls and exposed equipment, the interior design makes use of gentle furnishings and finishes.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Layout<\/strong><\/h3>

Occupying an area of 1,800m2, the new headquarters is designed to house 45 \u2013 50 workstations, several meeting rooms, a public reception desk, and additional common spaces for staff members. The architectural concept is designed for maximum flexibility of use.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Staircase<\/strong><\/h3>

To connect the two floors, a helicoidal concrete and iron staircase was designed with an overt material connotation. It was assembled on location with the steel stringers used as a disposable formwork. Thanks to its imposing structure, this architectural item is unique in providing added value to the new corporate headquarters.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Reception<\/strong><\/h3>

Open to the public, the main entrance comprises a reception with waiting areas designed to resemble a congenial living-room. The informal ambience creates a welcoming and friendly environment with the purpose-designed front desk dominating the entrance area. Facing the entrance axis the showy \u201cstarry\u201d ceiling is punctuated with intermittent pendant light fittings.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Sustainability<\/strong><\/h3>

Thanks to the recovery and regeneration of these spaces, new life has been restored to a hitherto disused edifice, providing significant advantages in terms of sustainability. Every time a structure is demolished, all the energy that was previously generated is lost and a new construction in its place will require additional energy, which in turn further burdens the ecosystem. Following the practice of adaptive reuse, existing buildings can be repurposed, while preserving the existing shell. This demonstrates a sense of responsibility in tackling the global climate crisis.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Follow the different phases
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  • \"\"<\/li><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

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